InCube. Was not a business initially it was derived from a series of events which were determined to build a product of inconvenience - Pandora’s Box. The founder of InCube, Rohitha Remala was on a path to make a physical object which ticked human senses somewhere between neophobia and neophilia. And, stumbled upon the intriguing responses and instances of fear patterns in humans. She realized that fear as a business has more to do with preserving it rather than mitigating fear itself.

InCube. Is built on the foundational idea that for humans to evolve in a paced manner and increase the probability to avoid “Kali Yuga”(dark ages), we need to promote conscious innocence and mitigate the acknowledgement of fear.